Forward-Deployed Company is a 10-part series. Use this page as the table of contents and read the posts in order.

Read the series in order

  1. The Forward-Deployed Company
  2. The Trust Problem Is the Product Problem
  3. Implementation Is Part of the Product
  4. How Not to Become Accenture
  5. Domain Experts Are Product Infrastructure
  6. Customer Selection Is the Strategy
  7. Pricing and Packaging the Forward-Deployed Company
  8. Where Forward Deployment Reports
  9. The Services-to-Software Conversion Rate
  10. The Last Mile Is the Market

Start with The Forward-Deployed Company. If you want the practical diagnostic, jump to The Last Mile Is the Market.