Profile 9 min read

Lessons from Amy Volas

Amy Volas, founder of Avenue Talent Partners, pairs enterprise sales experience with rigorous executive hiring. Her critique of the VP of Sales trap highlights scorecards, candidate experience, founder-led selling, and disciplined navigation of complex deals.
Profile 8 min read

Lessons from Craig Rosenberg

Craig Rosenberg, co-founder of TOPO and writer behind The Funnelholic, studied how high-growth sales and marketing teams work. His findings connect SDRs, account-based marketing, and revenue operations to pipeline generation, buyer qualification, and closing.
Profile 8 min read

Lessons from Lars Nilsson

Lars Nilsson helped define the modern Sales Development Representative function and Account-Based Sales Development. His playbooks replace volume-heavy cold calling with precise pipeline operations, thoughtful management of early-career talent, and technology stacks designed to support them.
Profile 10 min read

Lessons from Brent Adamson

Brent Adamson, a researcher and co-author of The Challenger Sale, studies how B2B organizations make buying decisions. His work asks sellers to teach buyers something unexpected and help them navigate internal friction rather than merely build relationships.
Profile 7 min read

Lessons from Kyle Porter

Kyle Porter, founder of Salesloft, built his sales engagement company around “sincerity in sales.” His operating philosophy tests how organizational health, executive cohesion, values alignment, and human connection can guide SaaS growth without defaulting to aggressive outbound volume.
Profile 7 min read

Lessons from Dale Dupree

Dale Dupree spent 13 years selling copiers door-to-door before rejecting corporate scripts and founding The Sales Rebellion. His approach replaces standard pitches with blunt honesty, unexpected outreach, and a sales career grounded in community rather than commission.
Profile 9 min read

Lessons from Chris Orlob

Chris Orlob led sales at Gong as revenue grew and grounds his methods in analysis of real conversations. His data-led approach challenges conventional advice on discovery, business cases, pipeline management, and the mechanics that actually close deals.
Profile 8 min read

Lessons from Becc Holland

Becc Holland, founder of Flip the Script, rejects automated, feature-heavy outreach in favor of personalization at scale. Her methods teach sellers to abandon fake rapport, diagnose specific buyer problems, and conduct calls and emails entirely within the buyer’s world.

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