Profile Library

Sales, GTM & Marketing Profiles

Profiles of sales, marketing, growth, and go-to-market leaders worth studying.

218 profiles 5 learning lenses

What These Profiles Cover

Key themes across the profiles.

Founder-led sales

How founders turn customer conversations into evidence, positioning, and the first repeatable motion.

Positioning

How a product earns a clear place in a buyer's mind before the sales process even begins.

Growth systems

The loops, teams, and feedback mechanisms that turn isolated wins into compounding distribution.

Product-led motion

Where product usage, onboarding, and sales reinforce one another instead of competing for ownership.

Revenue operations

The data, process, and management cadence required to make go-to-market work predictable.

Start Here

See how revenue systems get built.

A practical path through founder-led sales, positioning, growth loops, product-led motion, and the operating work behind a repeatable go-to-market system.

Complete Directory

Every profile in this category.

218 profiles
Lessons from Aaron Cort Lessons from Aaron Ross Lessons from Aaron Zamost Lessons from Adam Fishman Lessons from Adan Schoenfeld Lessons from Albert Cheng Lessons from Albert Lasker Lessons from Alex Hormozi Lessons from Alex Kracov Lessons from Alex Schultz of Meta Lessons from Allison Pickens Lessons from Amol Avasare Lessons from Amy Volas Lessons from Ana Andjelic Lessons from Ann Handley Lessons from Anthony Iannarino Lessons from April Dunford Lessons from Archana Agrawal Lessons from Archie Abrams Lessons from Armand Farrokh and Nick Cegelski Lessons from Arnie Gullov-Singh Lessons from Ashley Mayer Lessons from Becc Holland Lessons from Becca Lindquist Lessons from Ben Braverman Lessons from Bill Binch Lessons from Brandon Clauser Lessons from Brandon Fluharty Lessons from Brendan J. Short Lessons from Brendon Cassidy Lessons from Brent Adamson Lessons from Brian Balfour Lessons from Brian LaManna Lessons from Brian McCarthy Lessons from Cameron Deatsch Lessons from carl eschenbach Lessons from Carles Reina Lessons from Carmine Gallo Lessons from Cedric Pech Lessons from Chad Peets Lessons from Chris Bakke Lessons from Chris Degnan Lessons from Chris Merritt Lessons from Chris Orlob Lessons from Chris Voss Lessons from Chris Walker Lessons from Christopher Lochhead Lessons from CJ Gustafson Lessons from Claude Hopkins Lessons from Codi Sanchez Lessons from Colin Jones Lessons from Craig Rosenberg Lessons from Crystal Widjaja Lessons from Dale Dupree Lessons from Dan Hockenmaier Lessons from Dan Pink Lessons from Dan Roam Lessons from Danielle Morrill Lessons from Dannie Herzberg Lessons from Dave Gerhardt Lessons from Dave Kellogg Lessons from David Ogilvy Lessons from David Placek Lessons from David Rudnitsky Lessons from David Sacks Lessons from Deb Liu Lessons from Denise Persson Lessons from Developer Markepear Lessons from Dharmesh Shah Lessons from Dini Mehta Lessons from Dorie Clark Lessons from Doug Landis Lessons from Douglas Hanna Lessons from Drew Bredvick Lessons from Ed Lenta Lessons from Edward Bernays Lessons from Eitan Saban Lessons from Elay Cohen Lessons from Eleanor Dorfman Lessons from Elena Verna Lessons from Eli Schwartz Lessons from Emily Kramer Lessons from Eric Janssen Lessons from eric nowoslawski Lessons from Eric Seufert Lessons from Everett Berry Lessons from Fahd Ananta Lessons from Force Management Lessons from Garr Reynolds Lessons from GC Lionetti Lessons from Gene Zelazny Lessons from Geoffrey Moore Lessons from Ghazi Masood Lessons from Graham Moreno Lessons from Guillaume Cabane, co-founder of Hypergrowth Partners Lessons from Guy Kawasaki Lessons from Ian Koniak Lessons from Jacco van der Kooij, founder of Winning by Design Lessons from Jamal Reimer Lessons from Jason Eubanks Lessons from Jason Lemkin Lessons from Jay Yang Lessons from Jeanne DeWitt Grosser of Vercel Lessons from Jeb Blount Lessons from Jeff Sands Lessons from Jeff Shiner Lessons from Jeff Weinstein Lessons from Jen Abel Lessons from Jen Allen-Knuth Lessons from Jen Prosek Lessons from Jill Konrath Lessons from Joe Eskenazi Lessons from John Barrows Lessons from John Kaplan Lessons from John McMahon, creator of MEDDIC Lessons from Jordan Crawford Lessons from Julian Shapiro Lessons from Justin Dignelli Lessons from Kate Taylor Lessons from Kelly Watkins Lessons from Ketty Slonimsky Lessons from Kevin Aluwi Lessons from Kevin Dorsey Lessons from Krithika Shankarraman Lessons from Kyle Asay, VP of Global Growth Sales at LaunchDarkly Lessons from Kyle Norton, CRO at Owner.com Lessons from Kyle Parrish Lessons from Kyle Porter Lessons from Kyle Poyar Lessons from Lars Nilsson Lessons from Latane Conant Lessons from Lauryn Isford Lessons from Leela Srinivasan Lessons from Linda Lian of Common Room Lessons from Loren Padelford Lessons from Maggie Hott Lessons from Maja Voje Lessons from Manny Medina Lessons from Mark Cranney Lessons from Mark Roberge Lessons from Mark Velthuis Lessons from Martin Gonto, GP of Hypergrowth Partners Lessons from Mary Shea Lessons from Maryam Banikarim Lessons from Matt Abrahams Lessons from Matt Dixon Lessons from Matt Lerner Lessons from Matt Plank Lessons from max altschuler Lessons from Max Freeman Lessons from Maxence de Villepion Lessons from Maya Spivak Lessons from Mayur Gupta, Kraken CMO Lessons from Melissa Tan Lessons from Merci Grace Lessons from Michelle Adams Lessons from Michelle Benfer Lessons from Mike Katz Lessons from Mike Weinberg Lessons from Mishti Sharma Lessons from Mitch Joel Lessons from Morgan Brown Lessons from Morgan Ingram Lessons from Nancy Duarte Lessons from Naomi Gleit Lessons from Natalie Furness Lessons from Nate Nasralla of Fluint.io Lessons from Nick Kolenda Lessons from Nick Mehta Lessons from Nik Milanović Lessons from Nik Sharma Lessons from Noah Desai Weiss Lessons from Oliver Tuszik Lessons from Omer Shai Lessons from Paige Paquette of Calyx Consulting Lessons from Paul Smith Lessons from Pete Kazanjy Lessons from Peter Kazanjy Lessons from Phaedra Ellis-Lamkins Lessons from Philip Lacor Lessons from Rachel Hepworth Lessons from Rahul Moodgal Lessons from Ramit Sethi Lessons from Rich Rao Lessons from Richard Harris Lessons from Rob Bier Lessons from Rob Giglio Lessons from Robert Cialdini Lessons from Rory Sutherland Lessons from Rosalyn Santa Elena Lessons from Sam Blond Lessons from Sam Jacobs, founder and CEO of Pavilion Lessons from Sam Parr Lessons from Sandy Diao Lessons from Sangram Vajre Lessons from Sara Varni Lessons from Sarah Kennedy Lessons from Sarah Patterson Lessons from Scott Galloway Lessons from Scott Leese Lessons from Scott Pugh Lessons from Sean Ellis Lessons from Seth Godin Lessons from Shaan Puri Lessons from Shannon Brayton Lessons from Sheila Joglekar Vashee Lessons from Simon Lejeune Lessons from Sterling Snow Lessons from Steve Richard Lessons from Stevie Case Lessons from Sydney Sloan Lessons from Tara Robertson Lessons from Tiffany Bova Lessons from Toni Hohlbein Lessons from Trish Bertuzzi Lessons from Wes Bush Lessons from Wes Kao Lessons from Zig Ziglar

Durable Reading

Keep going beyond the profiles.

Reference notes for turning good selling and marketing into a durable operating system.

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